The world has seen tremendous shift in the way people interact from small numbers within a given area to the masses in the whole world. Anyone with a social media account can attest to the fact that you can have friends cross the globe and still communicate as if you are in the same location. Firms have had to develop strategies to take advantage of the large internet market. Marketing and revenue models have thus been developed by these social sites which ensure that a vast majority of users know about the firm and the products they offer. Each of the networks has their uniqueness from others and similarities with the rest. Narrowing down to Pinterest vs Facebook, there exists several similarities and also differences..
Google Plus is still a very new option for businesses to use when social networking, but if they aren’t already on the bandwagon – now is the time. It provides a variety of ways for businesses to either market to or build a relationship with their customers along with conducting business. The network is extremely helpful in search engine optimization since it was designed by a search engine- Google. It also allows Google to gain more information about users and improve their search results. Make sure that you provide as much information as possible when setting up your Google Plus account to optimize your page and increase your Internet presence.