Google Plus is still a very new option for businesses to use when social networking, but if they aren’t already on the bandwagon – now is the time. It provides a variety of ways for businesses to either market to or build a relationship with their customers along with conducting business. The network is extremely helpful in search engine optimization since it was designed by a search engine- Google. It also allows Google to gain more information about users and improve their search results. Make sure that you provide as much information as possible when setting up your Google Plus account to optimize your page and increase your Internet presence.